HERE COMES THE ELECTRIC CAR: DELVING INTO YOUNG CZECH CONSUMERS' MOTIVATIONS IN BUYING AN ELECTRIC CAR

Autoři

DOI:

https://doi.org/10.46585/pc.2020.2.1643

Klíčová slova:

electromobility, electric cars, motivators, automotive, Czech Republic

Abstrakt

Electromobility is a preferred way of car manufacturers to deal with environmental impact of their products. But is it also a preferred way of their customers? This paper gives insights on history of electromobility, EU market incentives, customers’ approaches towards innovative products in automotive and plans for Clean mobility in the Czech Republic. Finally it presents motivational factors of buying electric cars amongst Prague University of Economics and Business students.

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Data o stažení nejsou doposud dostupná.

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Stahování

Publikováno

2020-12-30

Jak citovat

Vinš, M., & Kosova, S. . (2020). HERE COMES THE ELECTRIC CAR: DELVING INTO YOUNG CZECH CONSUMERS’ MOTIVATIONS IN BUYING AN ELECTRIC CAR . Perner’s Contacts, 15(2). https://doi.org/10.46585/pc.2020.2.1643

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